Reach your caravaning target audience

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Caravaning remains a key theme in the tourism and leisure industry and the demand is high. Nowhere else will you reach so many camping enthusiasts. And why? Because two million people come to the trade fairs in Germany to find out more about caravans, with an impressive 43% deciding to make a purchase after their visit. As shown by the findings from a study carried out by Focus Caravaning.

Visitors to CMT are particularly invested in their caravans. And this was reflected in our survey results: a whole 62% of visitors came to CMT to find out more about caravans and caravaning. The comprehensive selection of caravans and mobile homes also includes motor homes, camping buses, tents, campsites, along with camping and caravaning accessories.

Not from the caravaning sector? Not a problem, maybe our tourism halls could interest you more. You also have the option of exhibiting at one of our subsidiary trade fairs, which cover cycling, hiking, wellness, cruises and DIY conversions.

Keyfacts about CMT***

Caravanners make purchases at CMT

- World's largest public trade fair for tourism and leisure

- 234,000 visitors

- 1,600 leisure vehicles exhibited

- 62% are particularly interested in caravanning

- 97% of visitors recommend CMT to others

- 92% of exhibitors recommend CMT to colleagues

- Complete range of caravans and motorhomes:
Motorhomes and caravans, camper vans, tents, campsites, camping regions, specialist literature, caravanning press, services and financing, camping equipment and accessories, caravanning equipment and accessories, associations and federations

* Source: Focus Caravanning 2024
** Source: 2024 promobil/CARAVANING reader survey
*** Source: CMT show report 2024

 

L-Bank Forum Hall 1, CERATIZIT Hall, Hall 3 and Hall 5 - Caravans and motorhomes

Major series and volume manufacturers will present caravaning pure in the first 3 Halls. With every new product and innovation relating to caravans and motorhomes.
 

Hall 7 - The largest accessory park with innovations and ideas

A complete Hall plus half of Hall 8 full of accessories for caravans, motorhomes and camping: extension and conversion solutions, mobile solar technology, heating systems, movers, air-conditioning systems and much more besides.

Hall 10 - Knaus Tabbert in a large format on an area of 15,000 square metres

Knaus Tabbert AG will present its complete product range here.

Green Caravaning

A wealth of information and advice on sustainable caravaning.

Hall 2 - Luxury and premium models from the upper class

This is where the luxury and premium models in the most expensive and most lavish class meet visitors who have high spending power and are looking for something extraordinary in the high-end format.

Alfred Kärcher Hall (Hall 8): Accessories, van life and recreational vehicles

In addition to camping accessories, camping grounds and mobile home pitches, the van life scene will meet in the Van Life Lounge to exchange opinions and experiences: with an exclusive stage programme, bloggers, influencers and professional van lifers.

Camping specials at the entrance area - no one can get past them

In the entrance area, these topics are ideally placed: Folding tent trailers, rooftop tents, and caravanning and motorhome rentals. In addition, the new Green Caravanning theme, which deals with sustainability and presents the latest innovations in this regard.